Cape Town: Everything about Happy Culture kombucha drinks exudes a radiant positivity. Produced in the heart of the beautiful Cape Winelands, this fermented green tea gets off to an awesome start surrounded by fresh mountain air and delicious mineral water, ensuring a joyful environment for the creation of all Happy Culture products.
Nurtured and nourished to facilitate a healthy, sustainable and conscious lifestyle, Happy Culture kombucha is filled with a whole lot of goodness to help the body thrive.
Deliciously dry, curiously tangy and elegantly fizzy, this is a living drink whose health beneficial properties include gut-loving probiotics, organic acids, antioxidants, vitamins and digestive enzymes, which together work to improve digestion and gut flora, boost immunity and vitality, and balance and detoxify the body – making this delicious tea the perfect choice to incorporate into your daily dietary regimen.
In addition to kombucha’s enhancement of wellbeing, the good news for the environmentally conscious is that Happy Culture PET bottles are 100% recyclable. This was an important consideration for founders Manon Colmant and Mark Jones. PET is a highly recycled material in South Africa, thanks to PETCO (www.petco.co.za), the South African PET recycling company who is in charge of minimizing PET waste and optimizing the sustainability of this widely used and useful material.
“In order to share the Happy Culture love far and wide, packaging is both a wonderful solution and unfortunate necessity. It was not easy for us to choose the type to use. We needed a solution which would enable our vision to make kombucha more accessible to the market, while also holding close to our hearts our desire to minimise our environmental footprint.”
“It is key to understand the environmental impact across a product’s entire life cycle – from production to disposal. PET uses significantly less energy than other beverage packaging alternatives. PET is also inexpensive, lightweight, resealable, shatter-resistant and highly recyclable.”
Happy Culture bottles are designed with the circular economy in mind and are compatible with the recycling infrastructure in South Africa. This allows the bottles to be transformed into a variety of goods, such as clothes, pillows and reusable shopping bags.
Manon and Mark aim to ensure that the bottles don’t end up in landfills or in the ocean but continue to live on through the recycling chain. All consumers must do is to make sure they dispose of waste correctly. This can be done by using kerbside collection services, or drop-off centers.
From start to finish, Happy Culture embodies the ethics of good living.
To take advantage of kombucha’s properties for pure Gut Goodness on the Go, head to any major retailer to enjoy this affordable range.